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Marketing automation and big data go hand-in-hand. Does that mean it's not right for small and midsize banks? Quite the opposite.

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Experts yawn at the "innovation" of Apple's credit card rewards, but they are missing the real threat that this product poses to traditional institutions.

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Fintech lenders are winning over market share thanks to their frictionless and "innovative" products. How can community banks and credit unions compete?

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How much do you love your company? Would you get a tattoo of their logo? It might sound extreme, but here at Kasasa there are employees who do.

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How can community banks and credit unions compete with the funding and innovation of FinTech firms? Here are the questions you should ask.

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In most people’s brains, “survival of the fittest” is all about competition. Only problem is, that thinking is flawed. Animals, nations, and market-leading companies all share the same path to winning, co-opetition.

What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to “Be Proud of Your Money.” We’re known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs™, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers’ dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.

For more information, please visit www.kasasa.com, or visit Twitter, Facebook, or LinkedIn.