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The importance of becoming a primary financial institution can’t be understated. But the strategy to do so requires a particular ecosystem of products.

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Google’s plan to gold label checking accounts is similar to what Kasasa incepted by partnering with community financial institutions for over a decade.

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Motivation and morale are critical to a healthy and effective work culture. So, what employee perks does your team actually value?

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Bank of America recently decided to charge $12 for checking accounts to people who have a balance under $1,500. 70% of Americans have less than $1,000.

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A solid company culture does more than attract great talent. It allows your employees to be their best in everything they do, which ultimately drives profit

What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to “Be Proud of Your Money.” We’re known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs™, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers’ dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.

For more information, please visit www.kasasa.com, or visit Twitter, Facebook, or LinkedIn.